Success Story
Saving 100 Litres of Milk During Mahashivratri
A youth-led initiative in Meerut collected and redistributed milk that would otherwise have been wasted during Mahashivratri.
In 2018, a group of young volunteers in Meerut launched an innovative campaign to prevent the wastage of milk traditionally offered during Mahashivratri. Instead of allowing the milk to go unused, the team collected nearly 100 litres and distributed it to underprivileged children and families in need. The initiative gained public attention and demonstrated how small community efforts can create meaningful social impact. This campaign later became one of the key inspirations behind the mission and vision of India Against Hunger.